- The Product: The rebrand features red, white, and blue, star-spangled packaging for original Mountain Dew, Diet, and Zero Sugar variants.
- Availability: Nationwide in 12-ounce cans and 20-ounce bottles throughout the summer of 2026, beginning around April 20.
- No Flavor Change: The formula remains the same; the change is purely in packaging.
- Sweepstakes: In honor of the 250th anniversary, the brand is giving away thousands of $250 cash prizes. Consumers can enter by scanning QR codes on the packaging between April 20 and July 11, 2026
Since 1948, Mountain Dew has been defined by a bold, unapologetic taste born in Tennessee,” said Michael Smith, vice president for Mountain Dew marketing at PepsiCo, “An American Original – Tasting Great Since ’48 is our tribute to where we started—and to the fans who’ve carried the brand forward for nearly 80 years. American Dew is a tangible celebration of that story, created to mark this moment in a meaningful way.”
A commercial features a glimpse of the new limited-edition packaging, which replaces the word “Mountain” with “American” and features red, white and blue coloring. The limited edition packaging will be available nationwide beginning on April 20.