No Coupons, No Compromises, No Games: ALDI Feeds 10 for Under $39 This Thanksgiving

 

For less than $4 per person, shoppers get everything they need for a classic Thanksgiving feast that wins at checkout

• Thanksgiving dinner for 10 under $39: ALDI shoppers can purchase everything they need to prepare a full, classic Thanksgiving meal for under $39 including a 16-pound turkey plus classic sides and pumpkin pie.
• No gimmicks: This year's under $39 offering is based on the meal tracked in the American Farm Bureau Federation's (AFBF) Thanksgiving cost survey, making it easy to compare and hard to beat with no coupons, loyalty cards or memberships required.
• An easier way to shop, all holiday long: Customers can shop for the under $39 Thanksgiving meal by adding the individual ingredients to their cart in-store or with a convenient one-click option online at ALDI.us/Thanksgiving.

 This Thanksgiving season, ALDI is setting the bar with a classic, hard to beat Thanksgiving meal for 10 for under $39, no coupons, loyalty cards, minimum purchases or memberships required.* The holiday meal includes a 16-pound turkey, stuffing, sweet potatoes, dinner rolls, cranberries, peas, carrots, celery, pumpkin pie ingredients, milk and whipping cream, proving shoppers can spend less without settling for less.

"Thanksgiving shouldn't require a calculator or a coupon strategy," said Atty McGrath, CEO, ALDI. "At ALDI, shoppers can put a 16-pound turkey and the Thanksgiving classics on the table for 10 people, all for under $39. No hoops. Just a really good meal at a really good price."

True to its no gimmicks approach to everyday low prices, ALDI built this year's Thanksgiving meal around the same core items tracked in the American Farm Bureau Federation's (AFBF) longstanding Thanksgiving Dinner Cost Survey, making it easy for shoppers to see how ALDI stacks up on price. Over the last five years, ALDI shoppers have saved an average of 26% on a classic Thanksgiving meal compared to the national average reported by AFBF.

"Our goal is to make Thanksgiving shopping simple, affordable and delicious, so families can spend less time chasing deals and more time enjoying the holiday with loved ones," said Scott Patton, Chief Commercial Officer, ALDI. "This year we put together a classic, easy-to-compare feast at a price that only ALDI can offer."

Lower prices don't mean cutting corners. For less than $4 per person, shoppers can serve all of the classic Thanksgiving dishes families expect. Beginning Oct. 14* through Nov. 25, shoppers can find the products to craft their Thanksgiving meal at their local ALDI clearly marked with a turkey logo on in-store shelves. New this year, customers can add the entire shopping list to their online cart in one-click for curbside pickup or delivery at ALDI.us. Download a copy of the shopping list here and go to ALDI.us/Thanksgiving to find even more options to fill the Thanksgiving table for less.

At ALDI, shoppers can find value across every aisle, all year round. Its efficient business model, from smaller format stores to stocking shelves in the boxes products arrive in, helps deliver the lowest prices of any national grocer.** That means shoppers can stretch their grocery budgets further, whether shopping in-store or online.

TACO BELL® AND DUOLINGO TAKE NATIONAL TACO DAY GLOBAL, UNITING FANS AROUND ONE WORD THE WORLD ALREADY SPEAKS: TACO

 

This October 6, Taco Bell is taking its annual National Taco Day celebration worldwide, teaming up with Duolingo to officially declare it Global Taco Day, introducing an all-new Duo Habanero Sauce, taco-fueled language lessons and surprise appearances.

• Going Global: Taco Bell and Duolingo are taking National Taco Day global for the first time. This October 6, they're bringing fans around the world together to celebrate Global Taco Day, inspired by the word that practically translates itself across 30+ languages: taco.
• Meet Duo Habanero Sauce: An all-new, limited-edition sauce that pairs a bright, tangy flavor with a kick of fruity habanero heat and turns Taco Bell's iconic packets into bite-sized language lessons, with taco wisdoms in nine languages. Duo Habanero sauce is free in the U.S. with any Doritos® Locos Tacos order and in participating restaurants globally (limit 1 per qualifying item). Fans in select international markets can also score free Duo Habanero Sauce through local Global Taco Day offers, with availability varying by market, while supplies last.   Turns out, "taco" needs no translation. The word remains nearly the same across more than 30 languages, a common thread, all for the love of tacos. Spanish? Taco. French? Taco. German? Taco. Japanese? タコス (Takosu). Hindi? टैको (Taiko). This National Global Taco Day, October 6, Taco Bell and Duolingo are putting that universal language to work, taking the annual celebration global for the first time ever and calling on taco fans around the world to go all out in the name of taco.Global Taco Day kicks off with an all-new, limited-edition Duo Habanero Sauce, taco-fueled language lessons, and plenty of Duo-fueled fun, including a Duolingo x Taco Bell restaurant takeover in New York City and fans may see Duo in surprising places around the world.

  "National Taco Day is about more than just food. It's about the shared love of tacos and the connections they create between people. This year, we're taking that love global," said Luis Restrepo, Chief Marketing Officer, Taco Bell North America. "The fact that 'taco' is understood in more than 30 languages proves just how universal it is, and together with Duolingo, we're turning that shared language into an invitation for even more fans to join the Global Taco Day celebration."

  Duo Enters His Habanero Era
  Introducing Duo Habanero Sauce, an all-new, limited-time sauce created exclusively for the Taco Bell x Duolingo collaboration. Bright and tangy with fruity notes and a kick of habanero heat, the sauce delivers a vibrant balance of flavor and spice that builds with every bite. Bold enough to match its namesake, Duo Habanero isn't one to go unnoticed.

  And because no Taco Bell sauce packet is complete without a little wisdom, Duo Habanero is getting multilingual. The limited-edition packets bring Duo's language-learning world to Taco Bell's iconic sauce wisdoms with taco-inspired sayings across nine languages, including English, Spanish, French, Hindi, Portuguese, German, Korean, Mandarin, and Japanese. Internationally, packet assortments will reflect the native language and some of the most popular languages Duolingo users are learning in each participating market. Every packet is a reminder that the love of tacos is universal.

  Duo Habanero launches October 6 at participating Taco Bell restaurants across the U.S., Canada, Australia, China, India, Spain and the UK, while supplies last. U.S. fans can score one free Duo Habanero Sauce packet with the purchase of a Doritos® Locos Taco, with additional packets available à la carte for $0.20 each*. Internationally, fans can score free Duo Habanero Sauce through participating Global Taco Day offers at Taco Bell restaurants in Canada, Australia, China, India, Spain and the UK, with offers varying by market*, while supplies last.

  "Language and food are two of the most powerful ways we connect with culture and with each other," said Emmanuel Orssaud, Chief Marketing Officer, Duolingo. "Taco is a rare word that travels easily across cultures, making it a fun starting point for getting people curious about language."

  More Ways to Speak Taco
  Duo Habanero is only one way fans can get in on the global celebration. Taco Bell and Duolingo are giving fans even more ways and reasons to say taco this Global Taco Day, whether they're keeping their streak alive, trying the new Duo Habanero sauce or getting their hands on Duo's latest look with the Duolingo x Taco Bell plushie.

  • Keep the streak going on us: From October 1 through October 6, Taco Bell Rewards Members can unlock one month of Super Duolingo for free, giving fans even more reason to keep learning the love language of tacos and beyond. Codes must be redeemed by November 15 and will remain active for 30 days following activation**.
  • Score a limited-edition Taco Bell x Duo plushie: 1000 Taco Bell x Duo plushies with a new custom Taco Bell uniform outfit and a mini headset will be up for grabs across participating markets globally. In the U.S., Taco Bell Rewards Members can head to the Tuesday Drops page on October 6, 2026, at 2 pm PT for a chance to score one, while supplies last***. Fans in additional participating markets around the world, including the UK, Canada, India, Australia, China and Spain, will also have opportunities to snag the limited-edition plushie through local activations.

  Duo and friends will take their taco fluency IRL with a one-day Taco Bell takeover in New York City on October 6. At the Taco Bell Midtown Cantina (976 6th Ave, New York, NY 10018, United States) from 3:00 pm ET – 4:30 pm ET, Duo and his friends will clock in for Global Taco Day, serving up tacos and Duo Habanero, putting fans' language skills to the test with taco-fueled lessons, handing out swag and giveaways while supplies last, and giving guests plenty of chances to get in on the Duo-fueled fun.

  Also on October 6, Taco Bell and Duolingo are going all out in the name of taco with activations around the world, featuring appearances from Duo, swag and giveaways while supplies last - from an in-store activation  in Mumbai, India (Phoenix Marketcity Mall, Lal Bahadur Shastri Marg, Kurla West Mumbai, Maharashtra 400070, India) to a Taco Bell takeover in Toronto, Canada (252 Church Street, Toronto, ON M5B 0E6, Canada) and a Duo Habanero-fueled activation in Shanghai, China (55 Century Avenue, Lujiazui, Shanghai 200120, China).

  "We've always believed tacos are for everyone," said Amy Ellis Durini, Chief Marketing and Strategy Officer, Taco Bell International. "There's something pretty special about a word that can be understood across languages and cultures. Together with Duolingo, we're celebrating a love of tacos that brings people together everywhere – and the idea that sometimes the things that connect us need very little translation at all."

  For the Love of Taco Fans
  Taco Bell has a history of making more of National Taco Day. In 2022, the Taco Lover's Pass turned one day into 30 days of tacos. In 2023, Taco Bell helped liberate "Taco Tuesday," opening the phrase up for restaurants nationwide. Then, in 2024, Taco Bell took on the calendar itself, working with National Day Calendar to move National Taco Day to the first Tuesday in October – where it rightfully belongs. The brand celebrated the newly minted National Taco Day first anniversary in 2025 with special deals for fans.

  The trademark? Cancelled. The calendar? Fixed. Next up: going global. With Duolingo along for the ride, it's the next notch in Taco Bell's years-long effort to make the day bigger for taco fans everywhere.

  The Global Taco Day celebration doesn't stop here. Download the Taco Bell app to collect rewards, head to Duolingo to unlock one free month of Super Duolingo for Taco Bell Rewards Members, plus buy a Doritos Locos Taco and get a free Duo Habanero sauce. Follow Taco Bell and Duolingo on social to see where in the world Duo shows up next, as Global Taco Day celebrations unfold around the world.