Video: Nicolas Cage Is "Spider-Noir" - Watch the New Trailer in Black & White and Color Launching on Prime Video May 27

 

Prime Video unveiled the official trailer for "Spider-Noir", the highly anticipated new series starring Nicolas Cage in his first leading TV role. Produced by Sony Pictures Television for MGM+ and Prime Video, the series will air on MGM+'s linear channel on May 25, 2026, before rolling out globally on Prime Video on May 27, 2026, across more than 240 countries and territories. For the first time ever, viewers can choose their own adventure as the series will be available to stream in two ways, in "Authentic Black & White" and "True-Hue Full Color."

The official trailer made its world premiere to a packed room filled with 2100 fans at Centro Banamex Convention Center in Mexico City for CCXPMX26, the largest pop culture festival in the world. Actors Lamorne Morris, Li Jun Li, Jack Huston, Karen Rodriguez, alongside creator/co-showrunner/executive producer Oren Uziel, took the stage to introduce the series to audience goers. The panel also debuted an extended scene, offering attendees an immersive first look into the world, tone and stakes of "Spider-Noir" with a special video greeting from Nicolas Cage. Fans at the convention also had the opportunity to collect five different badges inspired by the iconic characters from the new series and designed by Mexican artist Jorge Molina.

"Spider-Noir" is a live-action series based on the Marvel comic Spider-Man Noir. "Spider-Noir" tells the story of Ben Reilly (Nicolas Cage), a seasoned, down on his luck private investigator in 1930s New York, who is forced to grapple with his past life, following a deeply personal tragedy, as the city's one and only superhero.

Full cast includes Academy Award(R)-winning actor Nicolas Cage (Adaptation, Pig), Emmy Award(R)-winning actor Lamorne Morris (Fargo, New Girl), Li Jun Li (Sinners, Babylon), Abraham Popoola (Atlas, Slow Horses), Karen Rodriguez (The Hunting Wives, Acapulco), with SAG Award(R)-winning actor Jack Huston (Boardwalk Empire, Day of The Fight), and Emmy Award(R)-winning and Academy Award(R)-nominated actor Brendan Gleeson (The Banshees of Inisherin, Harry Potter). Guest star cast includes Lukas Haas, Cameron Britton, Cary Christopher, Michael Kostroff, Scott MacArthur, Joe Massingill, Whitney Rice, Amanda Schull, Andrew Caldwell, Amy Aquino, Andrew Robinson, and Kai Caster.

"Spider-Noir" is produced by Sony Pictures Television exclusively for MGM+ and Prime Video. Emmy Award(R)-winning director Harry Bradbeer (Fleabag, Killing Eve) directed, and executive produced the first two episodes. Oren Uziel (The Lost City, 22 Jump Street) and Steve Lightfoot (Marvel's The Punisher, Shantaram) serve as co-showrunners and executive producers. Uziel and Lightfoot developed the series with the Academy Award(R)-winning team behind Spider-Man: Into the Spider-Verse: Phil Lord, Christopher Miller, and Amy Pascal. Lord and Miller executive produce for their shingle Lord Miller along with Aditya Sood and Dan Shear. Amy Pascal also serves as an executive producer via Pascal Pictures. Cage and Pavlina Hatoupis also serve as executive producers

Gap and Victoria Beckham Announce Multi-Season Collaboration Rooted in Timeless Design

 

The partnership launches its first capsule collection in Spring 2026, reimagining Gap’s product icons through Victoria Beckham’s design lens, available exclusively at Gap. 

Gap and Victoria Beckham announce a new multi-season partnership, debuting with a Spring collection that sees Gap classics reimagined through Victoria’s unique design lens. Built on the foundations of a modern wardrobe, the collection refines staple pieces with balanced proportions, sharp structure and thoughtful details – designed to inspire confidence while bringing a sense of sophisticated ease to Gap’s iconic essentials. 

“To me, Gap is an all-American icon — a brand that has always created timeless pieces for everybody’s wardrobe, with a sharp attention to detail,” said Victoria Beckham. “Bringing my design perspective to those everyday essentials and working with a team that shares that same commitment to craftsmanship and execution has made this collaboration incredibly special.” 

The 38-piece collection is anchored in Gap and Victoria Beckham’s shared focus on refined wardrobe building blocks — denim, khaki, tees, button-up, and fleeces — grounded in simplicity, versatility, and precision. The assortment moves from utilitarian-inspired pieces in khaki and green — including skirts, jackets, and pants — to an iconic heavyweight fleece logo set. Denim leads, featuring the Arc Jean, alongside classic straight and capri silhouettes designed to pair with matching denim jackets and shirting. 

Additional pieces include a crisp white button-up, structured outerwear, including a trench and bomber, and classic crewneck organic cotton tees. Elevated fabrications and refined construction run throughout, with Victoria Beckham’s VB signature in red stitching appearing as a subtle design detail. The collection will be available in adult sizing XXS–XXL. 

“Every collaboration we pursue is rooted in storytelling,” said Mark Breitbard, President and CEO of Gap. “We wanted to work with Victoria Beckham given her iconic influence in the fashion world and the opportunity to reinterpret our iconic pieces through her unique design lens. This partnership feels truly authentic — and that’s where the magic happens. It has allowed us to create pieces we hope our customers feel they have to have.” 

The collection will debut with a campaign that draws inspiration from Gap’s archive, referencing defining denim moments and silhouettes from the late ’80s and early ’90s, reworked with a precise, modern point of view. The campaign - shot by Mert Alaş and Marcus Piggott, directed by Troy Tyler, with creative direction by Isaac Lock and styling by fashion image consultant Alastair McKimm – features models Mica Argañaraz and Lina Zhang. Still photography is paired with social-first documentary-style videos that capture Victoria Beckham speaking candidly about her inspirations, her early connection to Gap, and her approach to the collection. 

The Gap × Victoria Beckham collection launches April 24 at 9 a.m. ET 6 a.m. PT on Gap.com and select Gap stores globally, with retail pricing from $34 to $328. The collection will be available across several global markets, including North America, the United Kingdom, Japan, and China. 

The campaign will roll out globally across out-of-home placements including a billboard in New York’s Times Square alongside digital, in-store, social, earned, and owned channels. Gap will also host launch events and retail activations internationally. Gap Encore members will receive exclusive early access to preview and shop the collection at a pop-up event in New York City on April 23. Cardmembers will also enjoy early access to shop the collection online and in the app that same day. 

Zizians Documentary Series Set At HBO

 

The Series Explores The Zizians, A Group of Young, Enigmatic Technologists Whose Extremist Ideology Around AI Drew National Attention

• HBO Documentary Films is currently in production on a multi-part documentary series exploring the Zizians, an enigmatic group of young technologists who garnered national attention in 2025 after law enforcement linked members of the group to a series of violent crimes across the country. Based on reporting by Tessa Stuart for Rolling Stone, the series, directed by Matthew Galkin (“One Night in Idaho,” “Murder in the Bayou,”) and produced by XTR in collaboration with Rolling Stone Films, will debut on HBO and be available to stream on HBO Max.  

• Synopsis: The untitled access-driven series will trace the group’s origins and evolution, examining how it formed, operated, and attracted attention for its extreme ideology and alleged violence. It will explore the Zizians’ unusual convergence of AI safety concerns, radical veganism, and the broader cultural and technological forces that helped shape its trajectory. 

• Credits: Directed by Matthew Galkin; showrunner and executive producer, Jenna M. Kelly; for XTR, executive producers, Justin Lacob, Matthew Cherchio, and Bryn Mooser; for Rolling Stone Films, executive producers, Alexandra Dale and Tessa Stuart; executive producer, Zackary Drucker. 

 

ComEd, Chicago Park District Offer Illinois Residents Opportunity to Switch On Buckingham Fountain for Summer

 

ComEd and the Chicago Park District invite everyone to welcome in the summer season at the 12th annual Switch on Summer festival on Saturday, May 9 at the site of Chicago’s historic Buckingham Fountain in Grant Park. As part of the event, one lucky Illinois resident will have the chance to switch on the jets that turn on the iconic fountain.

This free, family-friendly event runs from 11:30 a.m. to 1 p.m., and includes preview performances of the Park District’s 14th annual Night Out in the Parks summer event lineup. This year’s featured entertainment includes artistic performances from local groups representing a variety of cultures. Attendees will also have onsite access to ComEd customer resources and information on bill assistance programs, energy efficiency offerings, home energy saving tips and more.

Ahead of the event, Illinois residents are invited to enter a sweepstakes for the chance to be selected to switch on Buckingham Fountain at the event. All entries must be submitted by 11:59 p.m. CT Friday, April 17. To be selected to flip the switch, correctly answer two energy trivia questions and submit the form. Click here to enter the sweepstakes.

“When water is flowing through Buckingham Fountain it means summer is returning to Chicago,” said Gil Quiniones, ComEd President and CEO. “Switch on Summer brings people together to celebrate the season at one of the city’s most iconic attractions, while also connecting ComEd customers with programs and support that can help them save on their electric bill."

Grant Park’s Buckingham Fountain is a coveted local landmark and major tourist attraction, welcoming millions of visitors every year as the scenic backdrop for summertime events and activities along Chicago’s lakefront.

“As the premier start-of-summer event, Switch on Summer has welcomed visitors for a dozen years to get a first look at the outdoor entertainment Chicago’s parks will have to offer the public citywide,” said Chicago Park District General Superintendent and CEO, Carlos Ramirez-Rosa. “We’re excited to partner with ComEd once more to turn on our historic Buckingham Fountain for the 99th season, and to see it in all its glory as the backdrop to all of Chicago’s summer events.”

The Park District’s Night Out in the Parks makes summer in Chicago even more special with its series of free events for people of all ages and abilities. These weekly events celebrate Chicago’s vibrant cultures and support local performing arts professionals, bringing world-class entertainment such as dance performances, theater productions, outdoor movies and more to all 77 Chicago community areas in 250 parks throughout the city.

For the latest Switch on Summer updates, visit ComEd.com/SwitchOnSummer.

Cinco de Mayo and Taco Tuesday Fall on the Same Day as Old El Paso Celebrates Rare “Taco Totality” with Exclusive Merch and Tacos for Fans Nationwide

 

For the first time since 2020, Cinco de Mayo and Taco Tuesday fall on the same day, creating what Old El Paso is calling “Taco Totality,” a rare taco eclipse where two taco-filled occasions align – and won’t again until 2037.

To mark the historic crossover and to help fans fully experience Taco Totality, Old El Paso is dropping a limited-edition Taco Totality Gear Box packed with the new Old El Paso TABASCO® Sauce flavored Taco Shells and taco-inspired essentials, designed to protect every bite during the taco eclipse. Each box includes:

• Old El Paso TABASCO® Sauce flavored Taco Shells: Bringing a tangy heat and signature pepper kick that’ll turn taco nights into a fiery spectacle just in time for May 5.
• A Taco Totality T-shirt because taco nights tend to leave a few saucy souvenirs behind, and a backup outfit is key.
• A Totality Neck Pillow engineered for peak taco tilt because gravity has no place in your taco experience — not when everything is aligned.
• Multi-Spectrum Taco Shield Glasses to protect your eyes from onions, jalapeños and other high-risk toppings while chopping, slicing and assembling.

“We take tacos very seriously, and Taco Totality is a chance to really celebrate with our biggest fans,” said Meredith Nelson Uram, Business Unit Director for Old El Paso at General Mills. “People can always count on Old El Paso for taco night essentials, but now we’re taking care of the little details — like shield glasses, because chopping onions is no joke.”

To help everyone get ready for the taco eclipse, Old El Paso tapped actor Randy Havens, known for his role as a beloved science teacher in a popular sci-fi drama, to explain the rare taco phenomenon through a series of short educational social videos.

Anyone planning their Taco Totality menu can stock up on Old El Paso favorites, including shells, beans, sauces, rice and the new out-of-this-world Old El Paso Stand ‘N Stuff Taco Shells and Taco Seasoning made with the flavor of TABASCO® Brand Pepper Sauce, available now nationwide. And since Taco Totality only comes around once in a while, limited time offers like “Save for Cinco” on Ibotta and bonus points on Fetch make it easier to go back for seconds (or thirds).

For more information about Taco Totality and a chance to win a Gear Box, visit Tacototality.com

Bud Light and Post Malone Unveil “Bud Light x Posty Co. Minis” to Celebrate 10 Years of Partnership

Following a decade of collaboration, commercials and concerts, Bud Light and Post Malone are going small with their biggest announcement to date. 

Introducing: Bud Light x Posty Co. Minis – a new, limited-edition product designed for enjoying the little things, like spending quality time with your buddies. The Bud Light x Posty Co. Mini 7-oz. bottles and 7.5-oz. Cans will be available to fans 21+ in and around the Stagecoach Festival and available at all participating retailers on May 4^th.

Todd Allen, SVP of Marketing for Bud Light at Anheuser-Busch, said: “We’ve had an unparalleled, decade-long partnership with Posty, and it was only right we celebrate the milestone accordingly. Our Bud Light x Posty Co. Minis are a culmination of 10 years of true collaboration and authentic intertwining of our brands. It’s been an honor to join Posty on his journey for the last 10 years, and we cannot wait to continue our partnership with a product we know both of our fans will love.”

BUD LIGHT x POSTY CO. MINIS: ENJOYING THE LITTLE THINGS WITH YOUR BUDDIES

Co-created by Bud Light and Post Malone, Bud Light x Posty Co. Minis are all about enjoying the little things in life with your buddies. The 7-oz. bottles and 7.5-oz. cans showcase the iconic Bud Light blue packaging while displaying Malone’s “Posty Co.” logo and his personal style of buzzsaw blades and chains. Ahead of the Summer season across the United States, Posty and Bud Light know the smaller packs are perfect for warmer weather and making sure your beers stay ice cold when drinking them with your buddies. 

Post Malone said: “When Bud Light and I realized we’ve been teaming up for 10 years, we knew we had to do something ... small! It’s a simple thing: if the Bud Lights are mini, they stay cold longer for you and your buddies to enjoy. Genius, if I say so myself. We’ve been working on this collab for a while, and I can’t wait to see y’all drinking the beers and rocking the merch at Stagecoach and across the country.”

THE SMALLEST BAR IN THE WEST

Alongside the announcement, Post Malone and Bud Light released a film, “The Smallest Bar in the West” starring Malone himself. When his RV breaks down in the desert, Malone and his buddies discover what appears to be a small bar in the distance. After they march, dance and leapfrog their way to the smallest bar, the group is served small beers and cheers to being buddies. 

But Posty and his buddies aren’t the only ones who will get to experience The Smallest Bar in the West! Malone is bringing the bar to the desert for Stagecoach, with a pop-up experience outside of the festival grounds from Thursday, April 23 – Saturday April 25. Fans 21+ will experience an exclusive first look at the bar from the film and have a chance to win exclusive merch. Fans 21+ at Stagecoach will also be able to experience the Smallest Bar in the West at Bud Light's activation space inside the festival grounds on Sunday, April 26 ahead of Malone's headline performance. 

A DECADE OF COLLABORATION

Bud Light x Posty Co. Minis is just the latest notch in the partnership belt between Bud Light and Post Malone. The co-created limited-edition product builds on a decade-long partnership that has seen the global superstar featured in five Bud Light Super Bowl commercials, host an intimate one-night only country music event, drop a limited-edition merchandise collection and much more. 

Lay's® Launches Limited‑Edition Globally Inspired Potato Chip Flavors for FIFA World Cup 26™

 

With the FIFA World Cup 26™ returning to North America for the first time in decades, Lay's® — the #1 potato chip brand in the world¹ and America's favorite potato chip² — is using soccer's biggest cultural moment to bring fans together through experiences rooted in global cuisine.

• Lay's is introducing 40 limited‑edition flavors inspired by global cuisine across North America, South America, Europe, Africa and Asia in celebration of the FIFA World Cup 26™.
• The international lineup is designed to let fans experience the FIFA World Cup 26™ through food.
• Three flavors will be available in the U.S., with other flavors available in select international markets.

Lay's New Flavors in the U.S.
According to a recent Lay's survey, 70% of Americans say they bring Lay's when gathering to watch a big game or sporting event3, so these new flavors offer the perfect addition to the FIFA World Cup 26™ coming up.

In the U.S., consumers can experience a selection of limited‑edition potato chip flavors including:

• Lay's Argentinian‑Style Steak with Chimichurri – Inspired by Argentine cuisine, this flavor delivers a rich, steak taste blended with cilantro, lemon, basil, bay, thyme, oregano, parsley and garlic.
• Lay's Brazilian‑Style Garlic Sauce – Blended with buttery garlic and creamy dairy, this flavor brings a lemon tangy kick for a savory finish inspired by Brazil's love for bold, layered tastes.
• Lay's Wavy French Onion Soup – Featuring a rich, aged cheddar cheese and fine herbs, this flavor offers a creamy, savory taste paired with a perfectly golden, crispy crunch.

These three limited‑edition flavors will be available in the U.S. at retailers nationwide, on TikTok Shop and snacks.com beginning in early May.

Additional Lay's Globally Inspired Flavors 
Outside of the U.S., consumers in select regions can experience limited‑edition potato chips inspired by iconic, regional dishes from North America, South America, Europe, Africa and Asia, including:

• Lay's Argentinian Asado/Steak — This flavor pays tribute to Argentina's legendary beef-grilling tradition, capturing the smoky, savory essence of perfectly charred asado.
  Available in Argentina, Belgium, Bulgaria, China, Costa Rica, the Dominican Republic, Egypt, El Salvador, Estonia, Germany, Guatemala, Honduras, Iraq, Jamaica, Latvia, Lithuania, the Netherlands, Panama, Poland, Puerto Rico, Romania, and the United States.
• Lay's Canadian Maple Caramel — Honoring Canada's iconic maple harvest, this flavor blends rich maple syrup notes with buttery caramel warmth and a hint of golden sweetness.
  Available in Korea, Malaysia, Philippines, and Singapore.
• Lay's English Bangers and Mash — A nod to British culinary tradition, capturing the hearty, savory flavors of a classic comfort dish.
  Available in the United Kingdom and Spain.
• Lay's Mexican Tacos — Inspired by Mexico's vibrant street‑food culture, blending smoky chiles, aromatic spices and layered complexity. 
  Available in Mexico, Brazil, Chile, Costa Rica, the Dominican Republic, El Salvador, Guatemala, Honduras, Jamaica, Panama, Peru, and Puerto Rico. 
• Lay's Portuguese Chorizo and Onion — Inspired by Portuguese cuisine, this flavor combines smoky chorizo seasoning with the mellow sweetness of slow‑cooked onion, delivering a savory and aromatic profile.
  Available in Portugal, France, Spain, and the United Kingdom.

These and other new flavors will be available at local retailers in select international markets starting in April.

Lay's U.S. & International Sweepstakes

Lay's introduced the Lay's Fan of the Match program in March— a groundbreaking initiative that recognizes real fans and gives them the opportunity of a lifetime. Through the Lay's Fan of the Match program, sweepstakes winners will receive two premium tickets, pitch‑side access at the end of the match, and a custom Lay's Fan of the Match trophy. Winners will even see themselves featured on the stadium jumbotron during halftime – a true once‑in‑a‑lifetime moment for any supporter.

A total of 104 winners will be selected throughout the tournament – one for each match. Fans in the U.S.  can enter for their chance to be the Lay's Fan of the Match4, by visiting LaysFWC26.com before May 2. For those outside the U.S., fans in select countries around the world can enter by visiting nolaysnogame.com/FOTM. 

As the FIFA World Cup 26™ approaches, Lay's will continue to bring fans together through food and soccer, creating shared moments around the world's biggest sporting event — on and off the pitch.

Burger King® Launches Out of This Galaxy Limited-Time Menu Inspired by the Upcoming Movie - Star Wars: The Mandalorian and Grogu

 

Burger King® is bringing a galaxy far, far away to your taste buds. In celebration of Star Wars: The Mandalorian and Grogu, hitting theaters May 22, Burger King is launching a limited-time menu packed with bold flavors, fun packaging, and epic Star Wars offerings designed to delight fans of all ages. When it comes to flavor, this is the way.

Starting May the Fourth (May 4), at participating U.S. restaurants and while supplies last Guests can enjoy a lineup of out-of-this-galaxy menu items, including:

• BBQ Bounty Whopper® – A flame-grilled ¼ lb. of 100% beef*, served in a helmet-shaped carton inspired by the galaxy's most legendary bounty hunter. Loaded with melty Swiss, crispy pickle chips, bacon, lettuce, tomato and smothered in creamy Bounty BBQ Sauce.
• Grogu's Blue Cookie Shake – A hyperspace swirl of creamy soft serve blended with blue sugar cookie syrup and topped with Grogu's favorite snack – blue cookies!
• Grogu's Garlic Chicken Fries – Crispy white meat Chicken Fries seasoned with parmesan and garlic, served in a Grogu-themed carton with garlic dipping sauce on the side to fuel your next adventure.
• Imperial Cheddar Ranch Tots – Perfectly crispy tots stuffed with melty cheddar cheese, fluffy potatoes, & ranch seasoning, served in an Imperial-themed carton.
• Four Collectible Cups – Unlock exclusive cups with the purchase of:
  • Bounty Bundle (a special box including all four menu items)
  • BBQ Bounty Whopper Combo
  • 12pc Grogu's Garlic Chicken Fry Combo

"Star Wars has shaped generations of fans, and as we head into the release of Star Wars: The Mandalorian and Grogu, we saw an opportunity to bring that excitement straight into our restaurants," said Joel Yashinsky, Chief Marketing Officer of Burger King U.S. & Canada. "From themed packaging to bold, flavor-forward menu items, this is our way of celebrating an iconic new film with the iconic flame-grilled taste only Burger King can deliver."

Kids can join the adventure, too. Beginning April 28, The Mandalorian and Grogu King Jr.® Meal arrives at participating restaurants nationwide, featuring:

• Choice of Hamburger or 4 pc. Nugget
• Apple Sauce AND Kids' Fry Size
• Choice of Milk or Apple Juice
• A Mandalorian-themed toy for the next generation of galactic adventurers, available while supplies last

"Star Wars has always been about bringing generations of fans together. The Burger King 'Have It Your Way' spirit makes them the perfect brand to help fans celebrate the upcoming theatrical release of 'The Mandalorian and Grogu' because it's rooted in bringing people together through shared, memorable experiences," said Jan Coleman, Vice President of Partnerships and Promotions at The Walt Disney Studios. "Together, we're giving fans and families a fun and delicious way to connect with the excitement of the galaxy."

Guests can embark on the adventure by ordering The Mandalorian and Grogu-themed menu at BK.com, through the BK App, or at select participating U.S. restaurants.

Kellogg's Brings Back Toys in the Box to Celebrate Disney and Pixar's Toy Story 5

 

 For the first time in over a decade, Kellogg's is bringing playable toys back inside cereal boxes in celebration of Disney and Pixar's Toy Story 5, in theaters June 19. The special edition cereal boxes, available nationwide April 26, invite families to rediscover the joy of surprise toys, hands-on play and the timeless magic of childhood breakfasts that connect generations.

oys in cereal boxes have long been a childhood ritual, turning ordinary mornings into adventures, sparking imagination and joy. Today, with screens everywhere, parents are looking for ways to recreate those playful moments. Toy Story 5 explores the same tension, as Woody, Buzz Lightyear, Jessie and the gang navigate a world where digital play dominates, proving that the magic of a toy you can hold still matters.

Sharing the Experience Across Generations

Millennial parents grew up digging through cereal boxes to find the treasured toy inside. With toys back in the box, parents can now share that same nostalgic experience with their children, turning an everyday moment into discovery and fun.

"At Kellogg's, there's a real sense of childhood nostalgia tied to the moments families remember most – and breakfast is a big part of that," said Laura Newman, VP Brand Marketing at WK Kellogg Co. "Bringing toys back inside the box reintroduces that sense of discovery through a simple, screen-free moment of play that parents can now share with their own kids. Collaborating with Toy Story 5, which explores the role of toys in a tech-driven world, made this moment even more meaningful."

"At the heart of Toy Story 5 is the idea that toys inspire creativity, friendship and play," said Lylle Breier, Executive Vice President, Partnerships, Promotions, Synergy & Events, The Walt Disney Studios. "We are delighted to collaborate with Kellogg's on their Toys Back in the Box campaign that gives families a fun way to explore the playful world of Woody, Buzz Lightyear, Jessie and the gang

PBR & Grillo’s Team Up For A Beer That’s Kind Of A Big Dill

Two of the country's cult-favorite brands are making the "spear in a beer" dive bar classic ritual a portable reality. Pabst Blue Ribbon and Grillo's Pickles have joined forces to drop a limited-edition PBR x Grillo's Pickle Beer, transitioning Grillo's classic pickle from a garnish to the main event.

Clocking in at 4.7% ABV, this grab it while you can collaboration delivers a bright, tangy profile that balances the maltiness of PBR's classic lager with the crisp, dill-forward punch that tastes unmistakably Grillo's. It's an easy-drinking, sessionable and refreshing brew that serves as the ultimate sidekick for the summer nights ahead, from the backyard to the beach. It's here for your good times — not a long time! Get it while it's cold.

"I don't think the founder of Pabst saw this one coming. But somewhere along the line, someone put a pickle in a beer and never looked back," said Rachel Keeton, Pabst Sr. Brand Director. "We're taking that ritual and making it official with Grillo's. It's exactly as good as it sounds."

"We've been working on this collab for quite some time, and we're pumped to see it come to life," said Mark Luker, Grillo's Chief Commercial Officer. "PBR has been a great partner, and this collaboration delivers a crisp, refreshing blend of both brands. We're excited for beer and pickle lovers to try it!"

The collaboration will also extend to the racetrack. On April 21, Grillo's and PBR will unveil a co-branded paint scheme for a car in the NASCAR Cup Series Jack Link's 500 at Talladega Superspeedway, creating a bold, high-visibility moment that showcases the partnership.

PBR x Grillo's Pickle Beer will be available at retailers nationwide, including Walmart, Albertsons, Safeway, Publix, Food Lion, Total Wine & More, GoPuff, KwikTrip and other retailers, starting on May 4, while supplies last.

Nilla Wafers to Release Special-Edition Cookie with Grogu Nilla Nummies

 

 Calling all Star Wars™ fans across the galaxy: Nilla Wafers is releasing your new favorite cookie! Nilla is collaborating with Lucasfilm to introduce the special-edition Grogu Nilla Nummies, inspired by Grogu's™ unforgettable love of cookies.

Timed to celebrate the highly anticipated theatrical release of Star Wars: The Mandalorian and Grogu on May 22, this collaboration brings a fan-favorite on-screen moment into the real world. Grogu Nilla Nummies tap into the spirit of wonder and adventure which has made Grogu™ one of the most beloved characters in the Star Wars™ galaxy. From his unforgettable on-screen snacking scenes to the countless viral memes and social media moments they've inspired, Grogu's™ love of food has become a cultural phenomenon embraced by fans around the world.

Grogu Nilla Nummies feature the classic simple goodness and nostalgia of a Nilla cookie, reimagined in a special-edition format inspired by Grogu's cookie of choice. With the same beloved Nilla sweet vanilla flavor and crisp texture fans cherish, this edition delivers a galaxy-spanning moment of joy, allowing different generations to connect with the incredible adventure and celebrate one of the most iconic characters in the Star Wars™ franchise.

"Nilla has been a beloved cookie across generations, creating joyful, shareable moments," said Caroline Suppiger, Brand Manager, Nilla at Mondelēz International. "This collaboration allows us to celebrate Star Wars: The Mandalorian and Grogu in a fun and unexpected way by bringing a memorable on-screen moment to life—giving fans a delicious way to connect with Grogu as they head into theaters to experience the all-new film."

Grogu Nilla Nummies are available in Nilla Wafers 11-ounce packs, making it easy for fans to enjoy the special-edition cookies wherever they take them in the galaxy! Ahead of the theatrical debut of Star Wars: The Mandalorian and Grogu, special guests and premiere attendees will get a taste of Grogu Nilla Nummies from a themed cookie cart at the premiere.

The special-edition Grogu Nilla Nummies will be available at Walmart on April 22, and at additional retailers nationwide beginning April 27,

GATORADE LOWER SUGAR BRINGS A NEW ERA OF HYDRATION WITH NO ARTIFICIAL FLAVORS, SWEETENERS OR COLORS AND 75% LESS SUGAR THAN GATORADE THIRST QUENCHER

 

Gatorade Launches Gatorade Lower Sugar, ushering in a new era of science-backed hydration. With no artificial flavors, sweeteners or colors and 75% less sugar than Gatorade Thirst Quencher, it's now available nationwide for the 150 million Americans who experience the effects of mild to moderate dehydration weekly*. Scientifically formulated with Gatorade's #1 proven electrolyte blend, Gatorade Lower Sugar hydrates better than water and is available in four flavors: Fruit Punch, Lemonade, Glacier Cherry and – back by popular demand – Rain Berry.

BIG 12 CONFERENCE UNVEILS ASB GLASSFLOOR

 A brand-new experience is coming to the Big 12 men’s and women’s basketball tournaments this week when the conference unveils its new interactive LED video sports floor, marking the first time the floor has been used in official college basketball competition.